Lagerlings Östermalm

An editorial look at Östermalm

Lagerlings knows Östermalm through the homes it represents and the people, places and culture surrounding them. Its magazine brings that world together in a publication that feels at home with the brand, while remaining interesting to read in its own right.

As Art Director, I shape the magazine’s visual expression across covers, features and recurring sections. Typography, photography and pacing give each story room to breathe, while keeping the publication recognisably Lagerlings from issue to issue.

Client: Lagerlings
Art direction and design on behalf of Rehnberg & Swartz